Josie Palmer

Josie Palmer

SEO Content Consultant
23 Articles

Biography

Josie Palmer is an experienced SEO Content Consultant, content strategist, and founder of JOT SEO, a consultancy focused on helping businesses improve their search visibility through effective SEO and content strategies. With more than 8 years of experience in SEO, content development, and digital marketing, she specializes in creating data-driven content strategies that help businesses grow online.

Based in Oxford, England, Josie has worked with businesses to develop optimized content, improve organic performance, and create effective search engine strategies. Her expertise includes SEO audits, on-page optimization, content marketing, competitive analysis, local LLMs, and web content creation.

Alongside her SEO career, Josie has experience as an English tutor, helping students improve their language skills through personalized teaching. Her background in English Literature and Creative Writing supports her ability to create engaging, well-researched, and audience-focused content.

Education

University of Reading

Josie Palmer earned a BA in English Literature and Creative Writing from the University of Reading, completing her studies from 2013 to 2016 with a grade of 2:1. Her degree focused on literature, creative writing, communication, research, and critical analysis. Coursework included Writing Genre and the Market, Research and Criticism, Communications at Work, Creative Writing Pathway, Creative Writing Dissertation Project, Children’s Literature, Utopia, Contemporary Literature, and Modernism.

The High School For Girls, Gloucester

Josie Palmer completed her A Levels in English Literature, Politics, and History at The High School For Girls, Gloucester, from 2006 to 2013. She achieved grades of B, B, and B, developing a strong foundation in writing, analysis, communication, and humanities.

Experience

JOT SEO

Josie Palmer is the Founder and Director of JOT SEO, a freelance SEO consultancy established in May 2024. Working remotely, she provides SEO content consulting services to businesses seeking guidance with their search strategy and content performance. Her work focuses on SEO strategy, content planning, local LLM optimization, SEO audits, on-page optimization, and improving online visibility.

Private English Tutor

Josie Palmer worked as a Private English Tutor from May 2025 to June 2025 in Madrid, Spain. She provided English language instruction and helped students develop their communication skills through personalized teaching methods.

Greenheart International

Josie Palmer worked as an English Tutor at Greenheart International from May 2024 to June 2024 in Madrid, Spain. She taught English as a foreign language and supported students in improving their language abilities.

The Evergreen Agency – Creative Digital Marketing Agency

Josie Palmer worked at The Evergreen Agency for nearly five years, progressing through multiple content-focused roles.

As Content Manager from June 2022 to May 2024, she managed content development projects, conducted competitive analysis, and created strategies to improve digital marketing performance.

As Senior Content Strategist from September 2021 to June 2022, she developed content strategies designed to improve audience engagement and search visibility.

As an SEO Content Strategist from September 2020 to September 2021, she created SEO-focused content strategies and developed optimized content processes for clients.

As an SEO Content Executive from September 2019 to September 2020, she supported content creation, optimization, and SEO strategy implementation.

Click Intelligence Ltd

Josie Palmer worked as a Copyeditor and Content Writer at Click Intelligence Ltd from February 2018 to September 2019 in Cheltenham, United Kingdom. She created and edited original content for multiple clients, focusing on SEO optimization, quality improvement, and engaging digital copy.

Expertise

  • Search Engine Optimization (SEO)
  • SEO Content Strategy
  • Content Marketing
  • Content Development
  • SEO Audits
  • On-Page Optimization
  • Competitive Analysis
  • Local LLM Optimization
  • Web Content Creation
  • Online Content Creation
  • Copy Editing
  • Content Writing
  • Digital Marketing Strategy
  • Editorial Planning
  • Research and Analysis
  • English Language Teaching
  • Teaching English as a Foreign Language (TEFL)
  • Creative Writing
  • Audience-Focused Content Development
  • Content Performance Improvement

Latest articles by Josie Palmer